Engagement: 7.5% Entrepreneurship Score: 1 50 Dylan Mulvaney Earnings: $2M Total Followers: 12.5M Avg. She’s also started an investing arm, Dani Austin Ventures, to support up-and-coming consumer brands. The biz, bootstrapped from an extra bedroom at home in 2021, has since hit a $175 million valuation and its hair products can now be found at Ulta stores across the country (a new shampoo and conditioner are due out by year’s end). For Austin, the problem’s personal-she has struggled with hair loss and says the condition almost ended her creator career. She has deals with partners including Tarte Cosmetics, Stanley 1913 and Big Ass Luxury Candles, but the big bucks come from her own brand Divi, which makes scalp products to fight hair loss. Millions follow Austin to share in her travels, time off with friends and shopping escapades.
The Dallas-based lifestyle and fashion influencer’s Instagram and TikTok spotlight life with her husband, toddlers and mother. Social media is a family affair for Dani Austin.
28 Dani Austin Ramirez Earnings: $12.5M Total Followers: 2.70M Avg.
